Next generation data warehousing and virtual data lake platform player, Zetaris, have announced that ex-IBM, Netezza, Oracle and MarkLogic sales leader, James McCarthy, has joined as VP Sales & Operations. Strengthening their sales team, James has been brought in to expand upon the successful launch phase and continue to breakthrough and capitalize upon the data platform market.
Zetaris CEO, Vinay Samuel, is featured in the July issue of CMO Magazine. In the article, PUSHING THE ENVELOPE: ARTIFICIALLY INTELLIGENT, Samuel discusses automation in marketing saying “We see the marketer rising above manual execution and moving up to more of a monitoring and governance role, looking at the market and seeing how the brand and product is performing, rather than executing manually.” He discusses Zetaris’s new Alchemist product, a new tool for business analysts and data scientists.
Westpac Banking Corp’s venture capital fund Reinventure Group has taken an equity stake in Zetaris Corporation, a big data analytics company, in a deal that illustrates how the convergence of unstructured data and enterprise data is becoming a new digital battleground for banks. Melbourne-based Zetaris, which was founded two years ago by data scientist Vinay Samuel, the company’s CEO, is cash flow positive and has customers in the banking, telecommunications, retail, transport and airlines industries.
VC investment firm Reinventure has made a strategic investment in Zetaris, an up and coming Australian Big Data software disruptor. Zetaris have created the Zetaris Analytics Workbench a Prescriptive Analytics Workbench for creating powerful Big Data applications for all industries. Reinventure’s Managing Director, Danny Gilligan, was delighted to announce the investment stating, “We were on the lookout for new and innovative technologies that address the current and future needs of the financial services industry in the area of big data analytics. Zetaris has proven through deep evaluation and real-world projects in the…